Insights & Guides

Good Reads

Practical advice, strategies, and insights to help founders navigate fundraising and build lasting investor relationships.

6 articles
strategy

How to Negotiate with VCs and Get Better Deal Terms

Most founders accept the first term sheet they get. Learn the key levers in a VC negotiation — valuation, liquidation preferences, board seats, pro-rata rights — and how to use competing offers, timing, and preparation to close a better deal.

RoundBase Team9 min readMar 23, 2026
fundraising

10 Mistakes First-Time Founders Make When Fundraising

Fundraising is one of the hardest things a founder will do, and first-timers tend to make the same avoidable mistakes. Here are 10 common pitfalls and exactly how to avoid them.

RoundBase Team10 min readMar 15, 2026
strategy

How to Research a VC Before Your First Meeting

Walking into a VC meeting unprepared is like showing up to a job interview without knowing what the company does. Here is a systematic approach to researching investors that helps you tailor your pitch and ask smarter questions.

RoundBase Team8 min readFeb 28, 2026
investors

Pre-Seed vs Seed vs Series A: What Investors Actually Expect

Each funding stage has different benchmarks, expectations, and evaluation criteria. This guide breaks down exactly what metrics, materials, and milestones investors look for at pre-seed, seed, and Series A.

RoundBase Team9 min readFeb 14, 2026
pitch

The Anatomy of a Cold Email That Gets VC Meetings

Your cold email to investors gets 3 seconds of attention. Learn the exact 5-sentence structure, subject line formulas, and personalization tactics that top founders use to land VC meetings from a cold start.

RoundBase Team8 min readJan 28, 2026
fundraising

How to Build a Fundraising Pipeline That Actually Converts

Stop treating fundraising like a lottery. Learn how to build a structured, tiered investor pipeline with clear stages, follow-up cadences, and conversion tactics that turn cold leads into signed term sheets.

RoundBase Team7 min readJan 12, 2026

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